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Sales

Lead Scoring Blueprint

OONH scores leads by engagement and value. High scores get priority assignment and shorter SLAs.

AUTOMATION FLOW

How the blueprint works

Trigger
Lead activity detected
Step 1
Score lead based on engagement (email opens, replies, page visits)
Step 2
High score (>70) → assign to senior rep with 1-hour SLA
Step 3
Low score (<30) → enter nurture sequence
Step 4
Score update on every new activity

Expected Result

The hottest leads surface first, so reps call the best ones — not the loudest.

OTHER BLUEPRINTS
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